I've probably had Weetbix for breakfast on over 99.9% of all breakfasts for the last 45 years or so. I guess that makes me a dedicated customer and in all that time I can't recall a single reason to complain. Sanatarium I understand is owned by the Seventh Day Adventist church and there is a little controversy there because the company doesn't have to pay tax. That said they evidently use their profits for charitable purposes and the tax exemption is open to everyone working in the charitable field.
Now over the thousands of servings of Weetbix I've had I can't ever recall them being anything other than exactly the same as every other time I had them. I've worked for food companies and there is plenty that can go wrong, so you'd think sooner or later something would get in there that shouldn't have, or they'd make a batch that wasn't quite right. But that has not only never happened to me, I can't recall a newspaper story on it either.
So as a Sanatarium customer I can say until now I never gave them a second thought, never thought to right to them to thank them for years of perfect Weetbix, nor do I have any idea how they deal with complaints given I haven't ever had any. It is often easy to remember the shoddy products and service you've had, but not always easy to recall that something see every day can be part of a great service that you didn't stop to think you were getting.
